
Project SPARK
Supporting Physical Activity Readiness in Kids
Project SPARK helps parents support healthy, enjoyable, and age‑appropriate physical activity—so kids build confidence, resilience, and a lifelong love of movement.
You are not the only parent wondering what’s right for their child
Many parents are asking:
Is my child doing enough? Should they stick with one sport — or try many? How much pressure is too much? What actually helps kids stay active long term?
There is no one perfect path
Research consistently shows that children benefit most when movement stays fun, varied, and age‑appropriate — especially in the early years.
Loving movement matters far more than early specialization.
Project SPARK helps parents navigate these decisions with clarity, confidence, and evidence — so kids can build a healthy relationship with movement for life.