Project SPARK

Supporting Physical Activity Readiness in Kids

Project SPARK helps parents support healthy, enjoyable, and age‑appropriate physical activity—so kids build confidence, resilience, and a lifelong love of movement.

There is no one perfect path

Research consistently shows that children benefit most when movement stays fun, varied, and age‑appropriate — especially in the early years.

Loving movement matters far more than early specialization.

Project SPARK helps parents navigate these decisions with clarity, confidence, and evidence — so kids can build a healthy relationship with movement for life.